By Neil Tepper, The Creativity Doctor -
I went to the beach the other day. It was an act of courage.
Courageous, not because of the whipping winds and high surf we often experience in Hawaii, but because I pulled together the brave audacity to ignore the threats and taunt that screamed at me from the stacks of paper and to-do lists piled on my desk. “How dare you leave us incomplete and unresolved!” they sneered. “And … for the beach? What a lazy @#^!”
Yes, I courageously snubbed these commanding voices of “should’s” and “supposed-to’s.” I even managed to flick away the feelings of guilt that tried to cling to my board shorts as I stepped out the door of my office and headed to the beach.
When we step beyond the bounds of logic and reason, we engage the forces of creativity. For me that day, it was very satisfying. In addition to enjoying the warm and healing sunshine and a nice long walk in the sand, the needed break from my work yielded a valuable lesson – and the inspiration to write this piece.
The ocean was rough and angry and as I walked along the shoreline I noticed a riptide. This is a condition caused by an unusual clash of wind and waves that results in a narrow trench of powerful backwash as the breaking waves seek a way back out to sea.
The reason riptides are so dangerous – and why people drown in them – is because the novice doesn’t know how to navigate them. When someone is caught in the unusually strong “rip” and swept out to sea, they swim furiously … against it. Sadly, this is futile. Not only can’t the average swimmer overcome the powerful current, they expend enormous energies in fighting it so they quickly become exhausted and get taken under.
I sense that many people are feeling a little like that these days, as they fight the fierce current that is ripping through our global economy, maybe wreaking havoc with their personal finances and possibly drowning their emotional well-being.
What we’re experiencing today is an unusual condition caused by the clash of extraordinary forces that can take you under unless you know how to navigate them. Logic and reason, while useful in normal circumstances, can blind you to new, fresh, creative thinking.
But, you can overcome these powerful currents and even thrive in the process. You can learn how from riptides.
The way to survive a riptide, experts say, is to — illogically and paradoxically — not fight it. Because most rip currents are only 30-100 ft. wide, it’s advised to swim parallel to the shoreline in order to leave it. You can also relax and let the tide take you out to sea (talk about illogical), where it disperses in deeper water. Then, calmly, swim beyond the narrow swath and head for shore, saving even more energy by allowing the normal waves to carry you back to safety.
In my book, “Prescriptions for Living a Creative Life,” and here on the blog, I offer suggestions for how you can stop fighting the riptides in your life, save energies for the positive forces and swim calmly to safety and comfort.
Enjoy your day at the beach!











